A. Patrício Consultores Associados, a consulting and accounting firm, challenged WEbrand Agency to modernize and humanize its brand. With a beautiful family history and in order to pay a tribute to the owner’s grandfather, Augusto, WEbrand Agency created a logo that unites the “A” and the “P” in a fluid and elegant way. As for the colour we decided to maintain the original orange, but with a refreshing and modern twist: a light gradient.
The use of elegant shapes, cheerful colours and modern lettering reflects the brands confidence and professionalism. Grandfather Augusto’s joy, altruism and willingness to help are also present.
