Fábrica dos Sabores is a premium portuguese brand with its own store in the center of Lisbon. This brand is specialised in sustainable and organic manufacturing of quality products, in the baking and pastry industries.
WEbrand Agency developed the rebranding of Fábrica dos Sabores, giving it a new image and visual language. This new brand identity is a harmonious combination of the factory concept, with an organic and natural component.
The typical industrial and mechanical character of a factory is represented by the chosen font and by the brown colour, also visually linked to baking and pastries. The wheat/plant symbol represents the most natural and biological component of the brand’s products.